Hi! I'm Martin, design leader who loves building high-performing design teams and awesome digital products.

Currently, I lead design at BIKE24. Previously, I led UX/UI at BBDO for Amazon, Porsche and blu. I’ve been fortunate to design digital products with some of the best teams since 2011.

See my work

Hi! I'm Martin, design leader who loves building high-performing design teams and awesome digital products.

Currently, I lead design at BIKE24. Previously, I led UX/UI at BBDO for Amazon, Porsche and blu. I’ve been fortunate to design digital products with some of the best teams since 2011. See my work

Skills

I can help your team with:

Design Vision: Define a design vision that aligns with business goals and drives measurable results.

Coaching and Mentoring: Coaching design talent to enhance team capabilities and improve design quality.

Collaboration Culture: Foster a collaborative environment focused on transparency, respect, and solving user problems for quantifiable outcomes.

Design and UX: Create user flows, information architecture, wireframes, prototypes, and UI designs.

Design and Research Ops: Streamline design and research processes while implementing scalable design systems for efficiency and consistency.

User Research: Conduct quantitative and qualitative research to identify user needs, documenting insights through personas and user journeys.

I can help your team with:

Design Vision: Define a design vision that aligns with business goals and drives measurable results.

Collaboration Culture: Foster a collaborative environment focused on transparency, respect, and solving user problems for quantifiable outcomes.

Design and Research Ops: Streamline design and research processes while implementing scalable design systems for efficiency and consistency.

Coaching and Mentoring: Coaching design talent to enhance team capabilities and improve design quality.

Design and UX: Create user flows, information architecture, wireframes, prototypes, and UI designs.

User Research: Conduct quantitative and qualitative research to identify user needs, documenting insights through personas and user journeys.

Portfolio

Selected Work

UX Case

More sign-ups and satisfaction. Redesigning Amazon for the European Sellers.

See how our team at BBDO helped Amazon redesign their European seller-facing website.

UX Case

Crafting value at BIKE24: how we shifted our mindset from designing outputs to driving outcomes.

See our journey of transformation as we embrace data-driven design, fostering a culture of collaboration and customer obsession and achieving some impressive results.

UX Case

Crafting design vision and design principles at BIKE24

This is my favourite workshop which we did at BIKE24 to create and align on common design vision and design principles which resulted in massively improved design quality.

UX Case

Building and scaling UX research operations at BIKE24

From buy-in to continuous discovery: this is how we set up our research practice to transform BIKE24 into a company truly in tune with our users’ needs.

Selected Work

UX Case

More sign-ups and satisfaction. Redesigning Amazon for the European Sellers.

See how our team at BBDO helped Amazon redesign their European seller-facing website.

UX Case

Crafting value at BIKE24: how we shifted our mindset from designing outputs to driving outcomes.

See our journey of transformation as we embrace data-driven design, fostering a culture of collaboration and customer obsession and achieving some impressive results.

UX Case

Crafting design vision and design principles at BIKE24

This is my favourite workshop which we did at BIKE24 to create and align on common design vision and design principles which resulted in massively improved design quality.

UX Case

Building and scaling UX research operations at BIKE24

From buy-in to continuous discovery: this is how we set up our research practice to transform BIKE24 into a company truly in tune with our users’ needs.

See All

I have also worked with ...

... some extremely talented teams across over 5 different industries - e-commerce, advertising, fin-tech, sports, betting and more. Below I would like to show you some of the best I have had the honour of working with.

Let's discuss your project!

Let’s make design and user experience part of your USPs and an additional reason for your customers to come back.

Get in touch